Virtual Briefings and Remote Customer Meetings: More Relevant Now — Than Ever

Digital Transformation Accelerated

For years, organizations have been preparing their operations and services for a merger with the digital world. Those that have been slow to adopt are finally getting a huge push to move forward, and if they don’t they will simply fail. The current business environment requires a robust set of remote operations tools and technologies, and there’s no way around it. Perpetual engagement is still as crucial as ever, for both employees and customers alike. Organizations have simply changed gears to garner it from digital and virtual solutions as opposed to on-site experiences.

  1. Employees will want to return to the office, eventually, but there will need to be considerations for increased engagement and attraction models.
  2. Customers will desire to meet in person, but additional workflows will need to account for their complete journey, from off-site to in-person.
  3. There will always be an element of human touch, and that’s going to become more prevalent after a time.
  4. DX is now on the fast-track roadmap for all organizations in 2020, especially if it wasn’t already.

How This Affects Customers

Employees and internal teams aren’t the only ones experiencing change. Customers also are experiencing a major shift in operations, particularly when it comes to nurturing the sales cycle, scheduling high-level briefings, and meeting their individual needs. Getting people to pay attention during meetings is no small feat.

  • There will be shorter meeting sessions, shaved down to a 1/2 day as opposed to a full day.
  • New ways to engage in presentations will appear, including questions, interactive polls, real-time updates and social engagement.
  • Presentations will be tremendously condensed, displaying only relevant information as soon as possible.
  • Everyone will have access to post-meeting slides and talking points.
  • Conferencing, social communication and video collaboration tools will all be integrated into a single portal.
  • Major integrations with existing software will happen, merging scheduling tools, organizational applications, communication solutions and more.

What to Know Moving Forward

Businesses are still improving and shaping customer experience programs, so nothing has changed there. What has truly changed, is what those services look like and how they are being delivered. Some of the best platforms incorporate omnichannel, multi-device solutions to allow everyone to remain connected and in sync, no matter where they are, what device they’re on or what they’re doing. The beauty of modern digital technologies is that they are always-on, and available on-demand, precisely where employees and customers need them. That’s true whether they’re at home, visiting a corporate property, or holed up at an undisclosed safe location.

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